8 Little-Known Discounts Baby Boomers Can Start Using Today

If you’re a Baby Boomer, there’s a good chance you’ve earned a few perks along the way—but did you know there are discounts hiding in plain sight that you might not be taking advantage of? From dining out to traveling and even managing everyday expenses, being over 55 can open the door to real savings. Many companies offer special pricing, but they don’t exactly shout it from the rooftops. That’s why we’ve done the digging for you. Whether you’re retired, semi-retired, or still clocking in, here are eight surprising discounts every Boomer should know about—and start using now.

1. Grocery Store Loyalty Discounts

You don’t need to clip coupons like it’s 1985 to save at the store. Many regional grocery chains across the U.S. offer senior discount days—often one day a week—where shoppers 55 and up can get 5% to 10% off their entire bill. Stores like Kroger, Harris Teeter, and Publix in some areas still run these promotions. Some don’t advertise these discounts, so be sure to ask customer service. When paired with digital coupons or loyalty programs, you could walk out saving significantly more than you expected.

2. Dining Out for Less

Boomers with a taste for eating out can enjoy their favorite meals at lower prices thanks to senior menus and age-based discounts at national restaurant chains. Think IHOP, Denny’s, Applebee’s, and Chili’s—many offer special pricing or 10–20% off for those 55 or older. Some even throw in a free drink or dessert. While these discounts aren’t always listed on the main menu, they’re often available upon request—so don’t be shy about asking your server. Your wallet will thank you (and so will your taste buds).

3. Travel Deals That Go the Extra Mile

Whether you’re exploring the U.S. or taking a dream trip abroad, travel companies love to reward seasoned adventurers. Amtrak offers a 10% discount for travelers 65 and up, and Southwest Airlines, British Airways, and United sometimes offer senior fares—though they often require a phone call to book. For road warriors, Greyhound offers 5% off fares for riders over 62. Even hotel chains like Marriott, Hilton, and Best Western provide discounts (typically 10% or more) for AARP members and seniors. Pro tip: Stack these with seasonal promotions or rewards points for even more value.

4. Prescription Savings Without the Hassle

Prescription drugs can eat into your budget fast—but Boomers have more ways than ever to cut costs. Many pharmacies, including Walgreens, CVS, and Rite Aid, offer senior discount days, and prescription discount cards like GoodRx or SingleCare can offer better deals than some insurance plans. If you’re 65+, don’t forget to explore Medicare Part D savings programs or Extra Help, a federal program that helps lower-income seniors afford medications. You may be surprised how much you can save simply by asking your pharmacist about available programs.

5. Retail Store Savings You Didn’t Know About

You might expect discounts from places like Ross Dress for Less, which offers 10% off every Tuesday to shoppers 55+, but did you know that Kohl’s gives a 15% discount every Wednesday to customers aged 60 and over? Or that Walgreens has a once-a-month senior day offering up to 20% off select items? Even craft stores like Michael’s and Joann Fabrics offer senior discounts with ID. These little savings can stack up quickly, especially if you’re shopping for gifts, clothes, or home essentials.

6. Entertainment on a Budget

Want to enjoy a movie night without paying blockbuster prices? AMC, Regal, and Cinemark theaters often offer senior pricing on tickets—some as low as $6 to $8 depending on the day and time. Museums, zoos, national parks, and other attractions frequently give discounted entry to guests 60+. And here’s the jackpot: For just $80, those 62 and older can get a lifetime pass to all U.S. National Parks through the National Park Service’s Senior Pass. It’s good for entrance to over 2,000 sites—and includes discounts on camping and guided tours. Nature just got a lot more affordable.

7. Auto Insurance and Vehicle Perks

Yes, even your car wants to reward you for getting older. Some insurance companies like The Hartford, GEICO, and Allstate offer mature driver discounts or defensive driving course savings for Boomers. Completing an approved course can knock off up to 10% from your premium for three years in many states. Some state DMVs even offer discounted registration fees for older drivers. And if you’re renting a car, AARP members often get significant discounts through Avis, Budget, and Hertz. It’s a smart way to cut costs whether you’re planning a road trip or just renewing your policy.

8. Utility and Cell Phone Bill Savings

Think your electric or phone bill is set in stone? Think again. Many utility companies offer senior rate plans, bill assistance, or budget billing options if you’re 60 or older, especially if you’re on a fixed income. Check with your local power or water company—they may not advertise these savings, but they’re often available. As for staying connected, cell phone providers like AT&T, Verizon, and T-Mobile offer special senior plans with unlimited talk, text, and data at deeply discounted rates. Some plans start at just $30/month, with perks like international texting and mobile hotspot use. It pays to ask!

Final Thoughts

Aging may come with a few aches and pains, but it also comes with a silver lining—discounts, deals, and perks galore if you know where to look. Whether you’re trimming everyday expenses or saving big on travel and entertainment, there’s no reason not to take full advantage. The key is to ask, join loyalty programs, and show your ID when needed. You’ve earned it. After all, it’s not just about spending less—it’s about living more without breaking the bank.

So next time you’re checking out at the store or planning your next adventure, remember: getting older has its privileges. Go ahead and enjoy the benefits that come with being part of the Boomer generation—you’ve waited long enough!